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Well, the grand experiment of the first iPad only newspaper is soon coming to an end. The Daily, published by Rupert Murdoch’s NewsCorp, will be publishing a final farewell issue on December 15 – around two months shy of two years from its launch in the iPad App Store.
The Daily has over 100,000 subscribers but appears to have fallen a long way short of its owners’ financial targets – and probably far short of breaking even. Little surprise there though with the early reports that $30 million was spent on it before it even hit the App Store and of a staff of over 100 for the title.
Here’s a few excerpt chunks from the press release from The Daily:
Two years ago, we set out to create a revolutionary product that people would love.
