Flappy Bird Creator Says He Pulled Game for Being Too Addictive

Flappy Bird: Game Over

The creator of Flappy Bird is finally breaking his silence about his real reasons for banishing the suddenly popular mobile game from the App Store, and his reasoning may actually be admirable.

Forbes nabbed an exclusive interview with the creator of Flappy Bird on Tuesday, and despite the cries and protests from fans of the free game, the developer has no plans to resurrect it.

“Flappy Bird was designed to play in a few minutes when you are relaxed,” creator Dong Nguyen told Forbes. “But it happened to become an addictive product. I think it has become a problem. To solve that problem, it’s best to take down Flappy Bird. It’s gone forever.”

That’s a fairly noble position, considering Nguyen’s runaway hit was reportedly raking in $50,000 per day from in-app advertising — a figure the developer wouldn’t confirm or deny. “I don’t know the exact figure, but I do know it’s a lot,” he remarked.

29-year-old Nguyen created Flappy Bird in only two or three days, launching it with zero fanfare through a Vietnamese developer on May 24, 2013 — well before the addictive game finally caught on with the masses in recent weeks.

Of course, Nguyen may have killed his own Frankenstein’s monster, but a wave of clones have already swept the app stores in search of even a taste of the booty Flappy Bird managed to dig up. But Nguyen has already moved on, issuing a sincere thanks to those who played the game.