by As he concluded the inaugural iPad event back in January 2010, Steve Jobs summed up Apple’s mission in a single slide. Two street signs were labeled Technology and Liberal Arts, and he explained that Apple operates at the intersection. With Apple Watch, Apple seems to have added a new cross-street: fashion.
Where good looks have always been somewhat secondary to Apple devices usability, the company’s first wearable is all about style, so much so that for its first public appearance Apple chose one of the hippest boutiques in Paris during Fashion Week, not the Apple Store at Carrousel du Louvre.
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