by Apple CEO Tim Cook took the stage at the D11 Conference in Rancho Palos Verdes, California, on Tuesday night for a Q&A with journalists and hosts Walt Mossberg and Kara Swisher. It was Apple executive’s second year in the famous red chair, where company co-founder Steve Jobs was also interviewed several times.
Here are a few of the highlights from the interview; a full transcript is available at the D11 website.
On the state of Apple
Asked if he is concerned about the perception that Apple may be in trouble, with a dwindling supply of world-changing ideas, retreating stock prices, and increasing pressure from competitors, Cook responded with a curt “absolutely not.”
He then explained that Apple is “a product company, so we think about products. Apple has always had competition to focus on, but our North Star is always on making the best products. We always come back to that. We want to do the best phone, the best tablet, the best PC. I think we’re doing that.”
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